Richard Kootstra

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SecGroup will keep the Noorderplantsoen green for the coming two years

Startup in Residence participant SecGroep will work together with the City of Groningen for the next two years, to roll out and test Sensoty, the management system they developed. With sensors above and underground, the system constantly checks the soil conditions of the Noorderplantsoen. Based on the data, Sensoty gives advice on protection measures during events and busy warm days.

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Tomorrowmen wins Programmatic Award

The fast growing digital marketing agency Tomorrowmen took home an industry award during the Programmatic Awards ceremony last week. The Groningen based agency came up with an innovative online campaign for funeral insurance company Yarden, geared towards a young audience.